TThe Global Vegan Family Kitchen* will serve as a global platform uniting vegan chefs, home cooks, and advocates to inspire individuals around the world with new plant-based recipes and cooking techniques. The initiative’s unique focus is on educating rural African communities—particularly in areas like Ghana, Uganda, and Nigeria, where the dog and cat meat trade persists—about the health, environmental, and ethical benefits of a plant-based diet. A multi-channel approach using digital marketing, social media, websites, and traditional advertising will maximise outreach, making this content accessible globally.

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